Junior Achievement empowers young people to own their economic success. Volunteer-delivered, K-12 programs foster work-readiness, entrepreneurship and financial literacy skills, and use experiential learning to inspire kids to dream big and reach their potential.
This was a pro-bono account I worked on while at The Richards Group in Dallas. We had limited funds so we came up with this campaign to illustrate what Junior Achievement can do for children. Showing how kids become very well versed in finance and business. We asked photographers around the country to donate photography.